{"id":13426,"date":"2021-06-21T12:01:08","date_gmt":"2021-06-21T09:01:08","guid":{"rendered":"https:\/\/newlightdigital.com\/?p=13426"},"modified":"2025-08-23T11:59:22","modified_gmt":"2025-08-23T08:59:22","slug":"marketing-pe-social-media","status":"publish","type":"post","link":"https:\/\/newlightdigital.com\/ro\/blog\/marketing-pe-social-media\/","title":{"rendered":"7 shortcut-uri de marketing pe social media care economisesc timp"},"content":{"rendered":"\n<p>Clien\u021bii se a\u0219teapt\u0103 ca afacerile lor preferate s\u0103 fie prezente pe social media. Acest fapt \u00eenseamn\u0103 c\u0103 nu pute\u021bi ignora platformele de socializare (afla\u021bi mai multe despre servicii de <a href=\"https:\/\/newlightdigital.com\/ro\/servicii\/smm\/\">SMM Chi\u0219in\u0103u<\/a>). Cu toate acestea, gestionarea profilurilor sociale poate fi extrem de consumatoare de timp. Cu ajutorul c\u00e2torva scurt\u0103turi de marketing pe social media, pute\u021bi elibera timp \u00een fiecare s\u0103pt\u0103m\u00e2n\u0103 pentru a v\u0103 concentra pe alte domenii ale afacerii dvs., oferind \u00een acela\u0219i timp con\u021binut \u0219i servicii remarcabile clien\u021bilor. Unele dintre aceste scurt\u0103turi s-ar putea s\u0103 nu fie o mare surpriz\u0103 pentru dvs., \u00een timp ce altele ar putea fi ceva la care nu v-a\u021bi g\u00e2ndit niciodat\u0103.<\/p>\n\n\n\n<p>Iat\u0103 care sunt cele mai importante \u0219apte scurt\u0103turi pentru a elibera mai mult timp \u00een ziua dvs.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Utiliza\u021bi scurt\u0103turile de la tastatur\u0103 pentru social media<\/h2>\n\n\n\n<p>S-ar putea s\u0103 nu v\u0103 da\u021bi seama c\u00e2t timp v\u0103 ia s\u0103 face\u021bi clic sau s\u0103 r\u0103spunde\u021bi la o postare. Dar prin utilizarea scurt\u0103turilor, pute\u021bi elibera timp \u00een ziua dumneavoastr\u0103. Mai multe comenzi <a href=\"https:\/\/buffer.com\/library\/social-media-keyboard-shortcuts\/\" target=\"_blank\" rel=\"noreferrer noopener\">rapide de la tastatur\u0103 func\u021bioneaz\u0103 \u00een cadrul platformelor sociale<\/a>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pe Facebook, trebuie doar s\u0103 ap\u0103sa\u021bi litera P de pe tastatur\u0103 pentru a \u00eencepe un nou status.<\/li>\n\n\n\n<li>Pe Twitter, face\u021bi clic pe N pentru a crea un tweet nou, L pentru a aprecia un tweet \u0219i R pentru a r\u0103spunde.<\/li>\n\n\n\n<li>De pe telefon, pute\u021bi folosi o ap\u0103sare ferm\u0103 pe pictograma Instagram pentru a partaja o postare, a merge la mesajele directe sau a vizualiza activit\u0103\u021bile \u00eenainte chiar de a deschide aplica\u021bia.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">2. Utiliza\u021bi instrumente de programare pentru a colabora cu al\u021bii<\/h2>\n\n\n\n<p>Companiile care au echipe mari care gestioneaz\u0103 mai multe canale de social media vor vedea mari beneficii din adoptarea instrumentelor de programare. Acest lucru va permite echipei dvs. s\u0103 colaboreze \u0219i, \u00een acela\u0219i timp, s\u0103 profite de postarea \u00eencruci\u0219at\u0103 \u00eentre platforme.<\/p>\n\n\n\n<p>Diferi\u021bi membri ai echipei vor putea vedea post\u0103rile programate, s\u0103 r\u0103spund\u0103 la comentarii \u0219i s\u0103 planifice post\u0103ri f\u0103r\u0103 a c\u0103lca pe nimeni \u00een picioare \u00een acest proces.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. Pune\u021bi-v\u0103 aten\u021bia acolo unde are cea mai mare valoare<\/h2>\n\n\n\n<p>Fiecare canal de social media rezoneaz\u0103 cu un public diferit. Publicul dvs. ar putea fi grozav pentru Instagram, dar mediocru pentru Twitter. De\u0219i s-ar putea s\u0103 nu v\u0103 abandona\u021bi complet profilul Twitter, ve\u021bi petrece mai mult timp pe Instagram implic\u00e2ndu-v\u0103 cu utilizatorii \u0219i sporindu-v\u0103 num\u0103rul de urm\u0103ritori.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/newlightdigital.com\/wp-content\/uploads\/2021\/06\/social-media-messaging.jpg\" alt=\"social media messaging\" class=\"wp-image-3899\" srcset=\"https:\/\/newlightdigital.com\/wp-content\/uploads\/2021\/06\/social-media-messaging.jpg 800w, https:\/\/newlightdigital.com\/wp-content\/uploads\/2021\/06\/social-media-messaging-300x200.jpg 300w, https:\/\/newlightdigital.com\/wp-content\/uploads\/2021\/06\/social-media-messaging-768x512.jpg 768w, https:\/\/newlightdigital.com\/wp-content\/uploads\/2021\/06\/social-media-messaging-330x220.jpg 330w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">4. Elaborarea unui calendar editorial<\/h2>\n\n\n\n<p>Probabil c\u0103 petrece\u021bi mai mult timp contempl\u00e2nd ce s\u0103 posta\u021bi pe social media dec\u00e2t v\u0103 da\u021bi seama. Procesul de brainstorming necesit\u0103 tone de timp. Planificarea con\u021binutului prin intermediul unui calendar editorial v\u0103 poate ajuta \u00een \u00eembun\u0103t\u0103\u021birea productivit\u0103\u021bii atunci c\u00e2nd scrie\u021bi con\u021binut.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. C\u0103uta\u021bi surse externe pentru con\u021binut<\/h2>\n\n\n\n<p>Companiile pot \u00eemp\u0103rt\u0103\u0219i doar at\u00e2t de mult din propriul con\u021binut. Ave\u021bi nevoie de un echilibru \u00eentre publicarea post\u0103rilor dvs. pe blog \u0219i a comunicatelor de pres\u0103, al\u0103turi de con\u021binut generat de utilizatori \u0219i informa\u021bii din publica\u021bii de specialitate sau surse de \u0219tiri externe.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">6. Reutiliza\u021bi con\u021binutul vechi<\/h2>\n\n\n\n<p>Dac\u0103 ave\u021bi con\u021binut care a rezonat bine cu publicul dumneavoastr\u0103, reutiliza\u021bi-l din nou peste c\u00e2teva luni. \u021aine\u021bi eviden\u021ba articolelor, clipurilor video \u0219i a altora cu performan\u021be ridicate pentru a \u0219ti ce s\u0103 redistribui\u021bi \u0219i c\u00e2nd.<\/p>\n\n\n\n<p>Pe m\u0103sur\u0103 ce v\u0103 apropia\u021bi de evenimente, sezoane sau s\u0103rb\u0103tori pentru care a\u021bi generat deja con\u021binut \u00een trecut, c\u0103uta\u021bi s\u0103 utiliza\u021bi o parte din acel con\u021binut existent, \u00een timp ce pres\u0103ra\u021bi informa\u021bii noi pe care utilizatorii nu le-au mai v\u0103zut p\u00e2n\u0103 acum.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">7. Angaja\u021bi o echip\u0103 de gestionare a re\u021belelor sociale<\/h2>\n\n\n\n<p>Dezvoltarea de con\u021binut pentru social media dureaz\u0103 mai mult dec\u00e2t v-a\u021bi putea imagina. Externalizarea acestei activit\u0103\u021bi poate fi extrem de benefic\u0103 pentru a v\u0103 economisi timp \u0219i a v\u0103 elibera timpul pentru a v\u0103 concentra pe alte lucruri. Resursele dvs. interne de marketing pot merge la strategia la nivel \u00eenalt, \u00een timp ce freelancerii lucreaz\u0103 la con\u021binutul mai pu\u021bin specializat.<\/p>\n\n\n\n<p>New Light Digital este o agen\u021bie de marketing digital cu servicii complete. Oferim <a href=\"https:\/\/newlightdigital.com\/ro\/servicii\/smm\/\" target=\"_blank\" rel=\"noreferrer noopener\">servicii de gestionare a re\u021belelor sociale<\/a> pentru a v\u0103 ajuta s\u0103 v\u0103 concentra\u021bi pe gestionarea afacerii dvs. Programa\u021bi o consulta\u021bie gratuit\u0103 pentru a afla mai multe despre serviciile noastre \u0219i rezultatele de impact pe care le-am ob\u021binut pentru alte companii.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/newlightdigital.com\/ro\/request-a-free-quote\/\" target=\"_blank\" rel=\"noreferrer noopener\">L\u0103sa\u021bi-ne s\u0103 v\u0103 gestion\u0103m paginile de social media<\/a><\/div>\n<\/div>\n\n\n\n<p><strong>Lectur\u0103 suplimentar\u0103:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/newlightdigital.com\/ro\/31-zile-de-calendar-de-continut-social-media\/\" target=\"_blank\" rel=\"noreferrer noopener\">31 de zile de calendar de con\u021binut social media<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/newlightdigital.com\/ro\/blog\/pay-to-play\/\" target=\"_blank\" rel=\"noreferrer noopener\">Este Social Media o strategie de marketing &#8222;Pay to Play&#8221; acum?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/newlightdigital.com\/ro\/blog\/grup-pe-facebook\/\" target=\"_blank\" rel=\"noreferrer noopener\">De ce ave\u021bi nevoie de un grup Facebook \u0219i un ghid pentru crearea unuia<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/newlightdigital.com\/ro\/blog\/social-media-marketing-pentru-arhitecti\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sfaturi pentru Social Media Marketing pentru arhitec\u021bi<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Afla\u021bi care sunt scurt\u0103turile de marketing pe social media care v\u0103 elibereaz\u0103 timp \u0219i v\u0103 ajut\u0103 s\u0103 v\u0103 \u00eendeplini\u021bi sarcinile.<\/p>\n","protected":false},"author":2,"featured_media":3900,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[93,65,154,149],"tags":[98,100,103,101,97,104],"class_list":["post-13426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automatizare-de-marketing","category-uncategorized-ro","category-editare-video","category-managementul-retelelor-sociale","tag-arhitectura-si-design","tag-finanta","tag-it-si-saas","tag-ospitalitate","tag-restaurante","tag-telecom-ro"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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