Being able to show content tailored specifically to your users is what marketing automation is really all about. We help you make the right impression by working with you to devise the right strategy to reach various groups in your target audience, based on their Persona (also known as their Avatar).
Using the most comprehensive marketing automation tools and software, we can show the user different content on your website depending on who they are. This could include a different CTA, another offer, or differing business directions altogether.
Audience retention is a big part of digital marketing overall. With the help of marketing automation, we can ensure that the users view the content they are most likely to engage with. Engaged visitors are more likely to buy.
We’ll identify key insights and trends about your target audience, to help you better cater to their needs. This will lead to a better user experience overall.
The blog posts written by Daniel and his team at New Light Digital are thought out, researched, and well written. Our customers are delighted to learn about things to do while in Juneau, and they come with questions upon check-in at our hotel. Our rankings have also skyrocketed thanks of them. We’re happy to have them in our corner.
We are very happy with our collaboration with New Light Digital marketing agency. Since they took over our SEO, we’ve seen an increase in qualified organic search traffic to our website of 32% year over year. The revenue generated by our website has also grown by 25% in that time frame. Highly recommended.
New Light Digital has designed and developed our beautiful new website. Their team has been very responsive to all our feedback, and have worked with us to implement functionality and tools that we really needed. They really look at every aspect when it comes to user experience, and multiple opportunities to convert.
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