Digital Marketing Services for the Insurance Industry

Buying and selling insurance has changed so much in the last decade. Now more than ever the industry needs to adapt to the new ways of doing business, and differentiate from competitors using smart digital marketing techniques.

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Make a Remarkable First Impression

We’ll create the most user friendly website for your agency.

Redesign Your Website

Your website is the most important asset you hold in the digital world. You will be able to sell more insurance when the client can easily find what they are looking for. When they can ask a question without jumping through hoops. Help them get to you.

Our designers know how to make your website truly about you, without using cookie-cutter templates. We’ll produce a beautiful, intuitive, SEO-friendly, and mobile optimized insurance agency website that conveys your unique strengths.

You’re In Good Hands

Gustavo Chavolla

The Juneau Hotel

The blog posts written by Daniel and his team at New Light Digital are thought out, researched, and well written. Our customers are delighted to learn about things to do while in Juneau, and they come with questions upon check-in at our hotel. Our rankings have also skyrocketed thanks of them. We're happy to have them in our corner.

Donald C. Madsen

Frontier Suites

We are very happy with our collaboration with New Light Digital marketing agency. Since they took over our SEO, we’ve seen an increase in qualified organic search traffic to our website of 32% year over year. The revenue generated by our website has also grown by 25% in that time frame. Highly recommended.

Olaf Ransome

3C Advisory

Daniel's digital marketing agency is a very thoughtful partner to have. Worked on a couple of things for me with good results. My team liked the experience too.

Valeriu Tonu

PlanTon Solutions

New Light Digital has designed and developed our beautiful new website. Their team has been very responsive to all our feedback, and have worked with us to implement functionality and tools that we really needed. They really look at every aspect when it comes to user experience, and multiple opportunities to convert.

Get Your Website Ranking on Page #1

We know how to get you there.

Learn More About SEO

Getting a website in the insurance industry to rank on the first page of Google is not easy. SEO is definitely the long-term marketing strategy, as it generally takes significant time and effort to start seeing results.

New Light Digital ensures a successful SEO campaign by planning ahead. We run the proper audits, keyword analysis, and competitor research in order to devise a sound SEO strategy. Only after all the planning has been done, we embark on executing it to successful completion.

Take Advantage of Our Tested Content Marketing Strategies for Insurance Agencies

Start with the Content

Comprehensive Pay-Per-Click Services

We fine-tune every ad for relevance, engagement, and conversion.

Learn More About PPC

Our insurance ads are built to maximize conversions and minimize cost. In order to achieve the best results, we thoroughly test each ad copy, creative, and CTA, and replace the low-performers with top ones.

Regardless if it is a search (text-based) ad that shows when someone wants to buy insurance; a banner ad that follows a past visitor, we build them with your target audience in mind. This way, you get the best possible result for your budget on a regular basis.

Cancel Any Time

We don’t lock you in a long-term contract. You can cancel your services with us at any time with 30 days’ notice.

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Generate More Business

We’ll optimize your conversion rate to get more sales.

Improve Your CRO

Is your lack of sales demoralizing? Are you frustrated by the lack of conversions on your site? Hire us to identify and solve your sales funnel problems. We know what breaks things down when it comes to conversion rate performance.

Our complex conversion optimization approach takes into account every part of the insurance sales process. Let’s take a look and get you back on track.

Relevant Blog Posts

Do You Need Both PPC and SEO?

23 September 2020

PPC and SEO each have advantages and disadvantages. Learn how to use these tactics in your marketing plan and how they can augment one another.