Sisteme Acoperișuri Mansardări: Roofing Website & Google Ads in Brașov
A new website and a local Google Ads launch for Sisteme Acoperișuri Mansardări, a roofing and attic-conversion crew working across Brașov County. We replaced their WordPress site with fast, hand-coded pages that answer the questions local homeowners ask before they call.
A local site for a local crew.
We rebuilt the site as a set of fast, hand-coded pages: roof replacement, installation, repairs, gutters, labor, and attic conversions, each written for homeowners in Brașov County, plus a price calculator. The homepage explains, point by point, what an in-house crew means in practice.
Local, and one tap away.
On a phone, the call and WhatsApp buttons stay within reach, and the quote form fits the screen without zooming.
The whole county, by name
Brașov, Săcele, Codlea, Râșnov, Făgăraș, and Zărnești are named on the page, so a local buyer sees at a glance that the crew comes to them.
One crew, start to finish
The same people measure, build, and hand over the roof, with one person responsible on site, and the site says so plainly.
Labor, not materials
The site explains that they do not sell materials or earn on them, so homeowners can compare quotes with confidence.
Saved before it is sent
Every inquiry is stored on the server before the email goes out, so no lead is lost to a mail problem.
Consent first
Google Consent Mode v2 and a self-hosted cookie banner, so no tag runs before the visitor chooses.
Tech stack
- Hand-coded PHP
- No CMS
- Cloudflare
- Cloudflare Turnstile
- Google Tag Manager
- Google Consent Mode v2
Local from the first line.
Charcoal and red, Brașov in the headline, and the quote form beside it. The page earns trust with the crew’s own work before it asks for anything.
Key UX decisions
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01
Brașov in the headline
The headline names Brașov and the line above it lists the towns they cover, so a local buyer knows in one glance that this crew is theirs.
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02
Straight answers
Sections on the in-house crew, the full range of work, and labor-only pricing answer the questions buyers ask before they call.
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03
From first call to handover
The process is laid out step by step, from the free measurement to the finished roof.
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04
Their own work, in photos
Finished roofs and attic conversions from their own sites, not stock images.
Designed & built by New Light Digital
A local launch for Brașov County.
We launched and ran their Google Ads with two campaigns for Brașov County: one for homeowners ready to hire, sent to the matching service page, and one for people asking about price, sent to the calculator. Calls, forms, and finished calculations were each tracked as conversions.
- Google Ads
- Search
- Google Tag Manager
- Google Analytics 4
Let’s talk about
your growth.
Tell us what you’re trying to build, what you’re trying to grow, and what’s in your way. We’ll be in touch within one business day.
- Reply within 1 business day
- Free 30-minute consultation
- NDA available on request