Daniel Todercan, founder of New Light Digital
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Daniel Todercan

Daniel Todercan is the founder of New Light Digital. He has worked in digital marketing and consulting since 2010: independently at first, then leading marketing at a US agency, then as an IFC (World Bank Group) consultant on government digital projects between 2020 and 2022. US-trained (M.A. in International Affairs, The New School, New York), Moldova-based, and working in English natively, he is hands-on with every engagement, from kickoff to strategy to the work itself.

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I Am on a Shoestring Budget. Can I Still Do Digital Marketing for My Business?
Marketing Strategy Aug 18, 2022

I Am on a Shoestring Budget. Can I Still Do Digital Marketing for My Business?

Working with a shoestring marketing budget? Here’s how to use digital marketing to grow your business no matter how small your budget is.

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I Only Sell B2B, So Why Should I Invest in Organic Social Media?
Social Media Management Aug 16, 2022

I Only Sell B2B, So Why Should I Invest in Organic Social Media?

Wondering if organic social media is worth the time and expense when you only sell B2B? Here’s why you still need social media and the benefits it offers.

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How to Add CMS to an Existing Website
Insights Aug 14, 2022

How to Add CMS to an Existing Website

Want more ease of managing your website? Learn how to add CMS to an existing website. You will need some working knowledge of HTML and CSS.

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Tried Running Digital Ads on Your Own with no Success? Read This!
Marketing Strategy Aug 10, 2022

Tried Running Digital Ads on Your Own with no Success? Read This!

Digital ads require careful strategy, optimization and monitoring. Here are 10 reasons why your ads might have failed and what to do to change that.

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When Should I Start Seeing Results from My SEO Strategy?
Local SEO Aug 9, 2022

When Should I Start Seeing Results from My SEO Strategy?

SEO strategy requires patience. You’ll likely start seeing results within 9-10 months. Here’s why it takes so long and the factors that influence that timeline.

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This Major Google Analytics Change Could Impact Your Marketing
Insights Apr 27, 2022

This Major Google Analytics Change Could Impact Your Marketing

Google Analytics will discontinue IP address tracking in 2023. Learn how this might impact your online marketing and advertising activities.

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5 Reasons Your Brick-and-Mortar Business Needs Digital Marketing
Insights Apr 13, 2022

5 Reasons Your Brick-and-Mortar Business Needs Digital Marketing

Wondering if you need digital marketing? Here are five reasons digital marketing is still essential for all businesses.

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The Surefire Way to Pick an Outstanding B2B SEO Company
SEO Apr 6, 2022

The Surefire Way to Pick an Outstanding B2B SEO Company

Companies that sell their products and services to other companies face unique challenges. Learn how to overcome those using a B2B SEO.

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Should I Allow Comments on My WordPress Blog?
Insights Mar 28, 2022

Should I Allow Comments on My WordPress Blog?

Answering the question about whether you should allow comments on your WordPress blog or not comes down to many factors.

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Setting Up Subscriber Notifications on a WordPress Blog
Insights Mar 21, 2022

Setting Up Subscriber Notifications on a WordPress Blog

Want to bring people back to your WordPress blog? Here’s how to set up subscriber notifications to drive valuable traffic to your website.

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6 Time-saving Small Business Website Management Tips
Web Development Mar 18, 2022

6 Time-saving Small Business Website Management Tips

Ready to put time back in your busy schedule? Here are time-saving small business website management tips.

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Using Account Based Marketing Vs Inbound Marketing to Meet and Engage Prospects
Content Marketing Mar 14, 2022

Using Account Based Marketing Vs Inbound Marketing to Meet and Engage Prospects

What are the similarities and differences of account-based marketing vs inbound marketing? Learn the pros & cons of engaging both strategies.

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