Daniel Todercan, founder of New Light Digital
Author

Daniel Todercan

Daniel Todercan is the founder of New Light Digital. He has worked in digital marketing and consulting since 2010 — independently at first, then leading marketing at a US agency, then as an IFC (World Bank Group) consultant on government digital projects between 2020 and 2022. US-trained (M.A. in International Affairs, The New School, New York), Moldova-based, and working in English natively, he is hands-on with every engagement — from kickoff to strategy to the work itself.

Work with Daniel
A Digital Marketing Guide for Architecture and Design Companies
Content Marketing Sep 24, 2021

A Digital Marketing Guide for Architecture and Design Companies

A digital marketing guide for architecture and design companies that will put your firm on the right track to long-term, sustainable growth.

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Why Your WordPress Website Needs Category Landing Pages for SEO
Content Marketing Oct 11, 2021

Why Your WordPress Website Needs Category Landing Pages for SEO

Category landing pages are an underused SEO tool on websites. We explain how to get more value from these pages with WordPress SEO strategy.

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Developing Videos that Aid in the Customer Buying Journey
Marketing Automation Oct 22, 2021

Developing Videos that Aid in the Customer Buying Journey

Developing videos to help customers learn about your product or service can aid in their buying journey. We explain how and provide practical advice.

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Why You Need to Develop Thought Leadership to Prove Your Industry Authority
Insights Oct 29, 2021

Why You Need to Develop Thought Leadership to Prove Your Industry Authority

Developing thought leadership content can aid in increasing your brand’s authority within your industry, which in turn brings in new prospects and customers.

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How to Build Great Websites for Construction Companies
SEO Nov 8, 2021

How to Build Great Websites for Construction Companies

Learn how to build the best websites for construction companies. We offer 4 essential elements you’ll want to include in your company website.

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4 Common Pitfalls of Website Redesign Projects
SEO Nov 15, 2021

4 Common Pitfalls of Website Redesign Projects

Website redesign projects can provide excellent improvements to your online presence. But watch out for these common pitfalls impacting your final product.

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How to Use Email Reactivation Campaigns
SEO Nov 22, 2021

How to Use Email Reactivation Campaigns

Learn everything you need to know about email reactivation campaigns. We explain what these are and how to do them well to reap the benefits.

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Why You Need to Tune Into Your Online Reviews
Insights Nov 29, 2021

Why You Need to Tune Into Your Online Reviews

Learn the importance of tuning into your online reviews to learn what customers are saying about you. We provide tips for online reputation management.

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Building an Email List Effectively and Compliantly
Content Marketing Dec 7, 2021

Building an Email List Effectively and Compliantly

How you build your email list will impact your email marketing effectiveness. Here are tips for effective, compliant list building strategies.

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What Makes for a Good eCommerce Website?
Reputation Management Dec 9, 2021

What Makes for a Good eCommerce Website?

A poor eCommerce website can lead to cart abandonment and high bounce rates. Here’s how to ensure a quality customer experience.

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Holiday Marketing Best Practices
Content Marketing Dec 13, 2021

Holiday Marketing Best Practices

Holiday marketing can boost your bottom line before the end of the year with the best tactics and strategy.

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Best B2B Marketing Strategies for 2023
Content Marketing Jan 2, 2022

Best B2B Marketing Strategies for 2023

These are the best B2B marketing strategies for 2023 based on current trends. Get access to the 10 best tips leading into the new year.

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