Daniel Todercan, founder of New Light Digital
Author

Daniel Todercan

Daniel Todercan is the founder of New Light Digital. He has worked in digital marketing and consulting since 2010 — independently at first, then leading marketing at a US agency, then as an IFC (World Bank Group) consultant on government digital projects between 2020 and 2022. US-trained (M.A. in International Affairs, The New School, New York), Moldova-based, and working in English natively, he is hands-on with every engagement — from kickoff to strategy to the work itself.

Work with Daniel
Tips for Adding Live Chat to Your Website for Customer Engagement
SEO Mar 24, 2021

Tips for Adding Live Chat to Your Website for Customer Engagement

Live chat on your website is a great way to improve your customer engagement while also guiding prospects along the customer buying journey.

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Tips for Optimizing Your Website Speed
Reputation Management Mar 17, 2021

Tips for Optimizing Your Website Speed

If your website is sluggish to load, read this. We offer 10 tips to optimize your website speed to improve your customer experience and increase your SEO ranking.

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Why You Need a Facebook Group and a Guide to Creating One
Insights Mar 10, 2021

Why You Need a Facebook Group and a Guide to Creating One

Social media is ever-changing. If you aren't currently taking advantage of Facebook Groups, we'll explain how to do so and why it matters to your online marketing plan.

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YouTube Advertising Insights and Tips
Marketing Automation Feb 24, 2021

YouTube Advertising Insights and Tips

YouTube offers a wealth of opportunity for reaching and engaging your target audience. Learn tips for naming and describing organic video content and how to get the most out of advertising.

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Tips for Creating Engaging Facebook Live Sessions
Reputation Management Feb 18, 2021

Tips for Creating Engaging Facebook Live Sessions

Learn seven ideas for Facebook Live sessions to start engaging your social media audience. Video is powerful and you’ll be amazed at how connected your audience feels to you after a live session.

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Considering Migrating to WordPress? Read These Tips First
Web Development Feb 15, 2021

Considering Migrating to WordPress? Read These Tips First

Get tips and insights about moving your website to WordPress. We explain the necessary steps and considerations to retain your site’s SEO value and existing functionality.

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The Ultimate Guide to Google Shopping Ads
Google Ads & Meta Ads Feb 11, 2021

The Ultimate Guide to Google Shopping Ads

This guide contains everything you need to know about Google Shopping Ads. Use it to efficiently promote your products on Google Ads.

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How to Monitor Your Business Analytics to Continue Growing
Local SEO Feb 3, 2021

How to Monitor Your Business Analytics to Continue Growing

Tracking the right marketing metrics can provide valuable insights into your business to help you put your marketing budget where it is most valuable. Get tips on creating a data reporting strategy for your small business.

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Creating a Content Marketing Plan for a Long Sales Cycle
Insights Jan 27, 2021

Creating a Content Marketing Plan for a Long Sales Cycle

Have a complicated sales cycle and want to close more sales? A content marketing plan could help you achieve your goals. Learn how to build an effective plan.

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How Finance Companies Can Build an Online Lead Generation Strategy
Content Marketing Jan 20, 2021

How Finance Companies Can Build an Online Lead Generation Strategy

Start building online lead generation strategy for your finance company now to take advantage of a new year and tax season.

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Here’s How to Integrate Your Annual Report to Your Marketing Plan
Content Marketing Jan 13, 2021

Here’s How to Integrate Your Annual Report to Your Marketing Plan

Creating an annual report is not an easy task. It takes many hours and strategy. Make sure your annual report is a part of your annual marketing plan.

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The 6 Phases of Effective Marketing Automation Strategy
Content Marketing Jan 6, 2021

The 6 Phases of Effective Marketing Automation Strategy

An effective marketing automation strategy starts with careful planning. Learn the six phases of building out your strategy designed for results.

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