Daniel Todercan, founder of New Light Digital
Author

Daniel Todercan

Daniel Todercan is the founder of New Light Digital. He has worked in digital marketing and consulting since 2010 — independently at first, then leading marketing at a US agency, then as an IFC (World Bank Group) consultant on government digital projects between 2020 and 2022. US-trained (M.A. in International Affairs, The New School, New York), Moldova-based, and working in English natively, he is hands-on with every engagement — from kickoff to strategy to the work itself.

Work with Daniel
10 Dangers of Free Websites
Reputation Management Dec 30, 2020

10 Dangers of Free Websites

If you’re just getting started or looking to support a hobby, a free website can be a great place to start. But if you’re running a business, know the 10 dangers of free websites.

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My SEO Succeeded in 2020. Do I Need SEO in 2021?
SEO Dec 23, 2020

My SEO Succeeded in 2020. Do I Need SEO in 2021?

Just because your SEO succeeded in 2020, doesn’t mean you can stay on top if you stop those efforts this year. Here are the 2021 SEO trends and why you can’t discontinue your efforts and stay on top.

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What to Put in Your 2021 Content Marketing Plan
Insights Dec 16, 2020

What to Put in Your 2021 Content Marketing Plan

It’s time to prep your 2021 content marketing plan. Learn why that plan should include long-form content, lead magnets, remarketing and video.

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Social Media is Evolving. Are You?
Insights Dec 9, 2020

Social Media is Evolving. Are You?

Social media strategy is changing for 2021. Learn how to evolve your planning and meet the trends of the upcoming year. We explain five social media tactics for 2021.

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Reputation Management Trends for 2021
Insights Nov 25, 2020

Reputation Management Trends for 2021

Reputation management trends for 2021 include watching out for trolls, rewarding influencers, inviting video testimonials, showing empathy, and building a moderation system.

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Why IT and SaaS Companies Must Have Outstanding Websites to Succeed
Reputation Management Nov 19, 2020

Why IT and SaaS Companies Must Have Outstanding Websites to Succeed

IT and SaaS company websites must be clear and attractive to make customers interested in their products and services.

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10 Things Business Owners Need to Know About SEO
SEO Nov 11, 2020

10 Things Business Owners Need to Know About SEO

Learn the 10 things every business owner needs to know about SEO to succeed in building organic traffic on your website.

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URL Structure Impacts on SEO
Local SEO Nov 4, 2020

URL Structure Impacts on SEO

URLs can play an important role in improving your SEO. Learn how to structure your URLs effectively to provide search engines with crucial information to rank better.

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Financial Services SEO Tips to Prepare for the 2021 Tax Season
Local SEO Oct 21, 2020

Financial Services SEO Tips to Prepare for the 2021 Tax Season

Think it’s too early to start preparing your financial services business for the 2021 tax season? It’s not! Now is the time to focus on SEO and partnerships to grow awareness for your business.

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Do Construction Companies Really Need Web Design?
Web Development Oct 14, 2020

Do Construction Companies Really Need Web Design?

Is it time for a website for your construction company? Check out the many benefits websites provide for construction companies and why you need a professional web design.

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Social Media Marketing for Architects
Insights Oct 7, 2020

Social Media Marketing for Architects

Looking to gain greater awareness for your services? Social media marketing for architects is a great way to showcase your work and bring in new business. Get tips for social media success.

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Do You Need Both PPC and SEO?
Content Marketing Sep 23, 2020

Do You Need Both PPC and SEO?

PPC and SEO each have advantages and disadvantages. Learn how to use these tactics in your marketing plan and how they can augment one another.

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