Daniel Todercan, founder of New Light Digital
Author

Daniel Todercan

Daniel Todercan is the founder of New Light Digital. He has worked in digital marketing and consulting since 2010: independently at first, then leading marketing at a US agency, then as an IFC (World Bank Group) consultant on government digital projects between 2020 and 2022. US-trained (M.A. in International Affairs, The New School, New York), Moldova-based, and working in English natively, he is hands-on with every engagement, from kickoff to strategy to the work itself.

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Google Ads or Facebook Ads? Which One Should I Choose for my Business
Conversion Rate Optimization Aug 26, 2022

Google Ads or Facebook Ads? Which One Should I Choose for my Business

If you're looking to run pay-per-click ads, Google Ads or Facebook Ads are the most popular platforms. Learn more about when to use each option.

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Multilingual Websites: Local SEO in the Age of AI: New Rules for Getting Found
Local SEO Feb 26, 2026

Multilingual Websites: Local SEO in the Age of AI: New Rules for Getting Found

Local SEO in the age of AI requires new strategies. Learn how artificial intelligence is reshaping local search, multilingual visibility, and how businesses can stay discoverable in evolving digital landscapes.

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Industry-Specific Marketing Works: Find the Right Agency
Marketing Strategy Nov 15, 2024

Industry-Specific Marketing Works: Find the Right Agency

Find a marketing agency that specializes in your industry by following these 10 steps. Here’s how to locate marketing professionals that can deliver results.

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The Importance of Site Indexing: How Search Engines Catalog and Display Your Pages
Website Feb 7, 2024

The Importance of Site Indexing: How Search Engines Catalog and Display Your Pages

Site indexing is an important step in how search engines catalog and display your web pages. Learn how it works and what indexing errors mean.

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How Do Private Browsers Impact SEO
Content Marketing Aug 30, 2021

How Do Private Browsers Impact SEO

Will your website still rank if consumers are using private browsers or incognito mode? Learn what to expect as consumers seek out increased online privacy.

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The Complete Guide to DIY SEO
Content Marketing Jun 14, 2021

The Complete Guide to DIY SEO

Some people think SEO is a complete mystery. In reality, it includes four main focus areas. We’ll teach you how to master those four areas to complete DIY SEO.

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10 Dangers of Free Websites
Reputation Management Dec 30, 2020

10 Dangers of Free Websites

If you’re just getting started or looking to support a hobby, a free website can be a great place to start. But if you’re running a business, know the 10 dangers of free websites.

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ChatGPT Integration: Enhancing User Interaction on Your Website
Marketing Automation Jul 10, 2024

ChatGPT Integration: Enhancing User Interaction on Your Website

Ready to enhance the user experience on your website? Here’s why you should consider ChatGPT integration and the benefits you can experience.

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How Much Does SEO Cost?
SEO Dec 2, 2022

How Much Does SEO Cost?

How much does high-quality SEO cost? We break down the difference between hiring a new staff member and choosing an SEO agency.

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Best WordPress Plugins for Affiliate Link Redirects
Content Marketing Jul 21, 2021

Best WordPress Plugins for Affiliate Link Redirects

Affiliate links can be ugly and create security concerns for users. Build trust and confidence with your user base through affiliate link redirects using these WordPress plugins.

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Budget Management for Paid Ads: How to Optimize Spending and Results
Lead Generation Oct 15, 2023

Budget Management for Paid Ads: How to Optimize Spending and Results

Paid ads require a watchful eye to optimize spending and ensure the best results. See how to get the most from your paid ad campaigns.

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The Surefire Way to Pick an Outstanding B2B SEO Company
SEO Apr 6, 2022

The Surefire Way to Pick an Outstanding B2B SEO Company

Companies that sell their products and services to other companies face unique challenges. Learn how to overcome those using a B2B SEO.

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