Daniel Todercan, founder of New Light Digital
Author

Daniel Todercan

Daniel Todercan is the founder of New Light Digital. He has worked in digital marketing and consulting since 2010 — independently at first, then leading marketing at a US agency, then as an IFC (World Bank Group) consultant on government digital projects between 2020 and 2022. US-trained (M.A. in International Affairs, The New School, New York), Moldova-based, and working in English natively, he is hands-on with every engagement — from kickoff to strategy to the work itself.

Work with Daniel
Reputation Management Trends for 2021
Insights Nov 25, 2020

Reputation Management Trends for 2021

Reputation management trends for 2021 include watching out for trolls, rewarding influencers, inviting video testimonials, showing empathy, and building a moderation system.

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How Website Design Impacts Effective Customer Engagement
Web Development Jun 10, 2020

How Website Design Impacts Effective Customer Engagement

Engaging with customers once they land on your website is just as important as driving traffic to your website. Here’s how to promote customer engagement through your website design.

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How Much Should I Be Budgeting for Digital Marketing?
SEO Jul 9, 2025

How Much Should I Be Budgeting for Digital Marketing?

Budgeting for digital marketing will help ensure you have a steady stream of prospects and provide relationships with customers.

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Content Marketing Trends: What’s Hot in 2024
Content Marketing Aug 8, 2024

Content Marketing Trends: What’s Hot in 2024

Learn the hottest content marketing trends of 2024 so far. Learn what you should be implementing to see a strong finish to the year.

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SEO Audits: A Step-by-Step Guide to Optimizing Your Site
SEO Jun 5, 2024

SEO Audits: A Step-by-Step Guide to Optimizing Your Site

Learn the steps for completing an SEO audit to optimize your site. These eight activities can help you drive more organic website traffic.

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Your Website Matters: The Cornerstone of Digital Presence
Website Mar 14, 2024

Your Website Matters: The Cornerstone of Digital Presence

See why your website matters concerning your marketing efforts both online and traditional. Here are the reasons your website matters.

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How to Build a Multilingual Website in WordPress
Website Jan 8, 2024

How to Build a Multilingual Website in WordPress

Learn how to build a multilingual website in WordPress and why you would consider offering your website in various languages.

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Dynamic Ads: Personalizing Campaigns for Higher Conversions
Lead Generation Oct 5, 2023

Dynamic Ads: Personalizing Campaigns for Higher Conversions

Get more from your ad campaigns with dynamic ads. Learn the benefits these ads provide as well as tips for ensuring high ROI.

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Unlocking Insane Growth: The Ultimate Digital Marketing Strategy for Insurance Companies to Forge Unbreakable Relationships
SEO Apr 30, 2023

Unlocking Insane Growth: The Ultimate Digital Marketing Strategy for Insurance Companies to Forge Unbreakable Relationships

An in-depth look at digital marketing for insurance companies and ways you can use online tactics to build valuable and meaningful relationships.

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What Is Internal Linking and How Can It Help My SEO?
SEO Feb 3, 2023

What Is Internal Linking and How Can It Help My SEO?

Internal linking can boost your SEO efforts by showing search engines how your content relates to each other. Here are some tips and best practices.

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What Is Conversion Rate Optimization, and How Can It Help My Business?
Conversion Rate Optimization Aug 22, 2022

What Is Conversion Rate Optimization, and How Can It Help My Business?

Conversion rate optimization requires understanding your customers’ needs and barriers that might prevent a sale. Here’s how CRO benefits your business.

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10 Surefire Ways to Grow Your Construction Business
Content Marketing Feb 21, 2022

10 Surefire Ways to Grow Your Construction Business

If you've been searching for how to grow your construction business, this top 10 list is for you. Here are the best ways to advance your business.

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