Daniel Todercan, founder of New Light Digital
Author

Daniel Todercan

Daniel Todercan is the founder of New Light Digital. He has worked in digital marketing and consulting since 2010 — independently at first, then leading marketing at a US agency, then as an IFC (World Bank Group) consultant on government digital projects between 2020 and 2022. US-trained (M.A. in International Affairs, The New School, New York), Moldova-based, and working in English natively, he is hands-on with every engagement — from kickoff to strategy to the work itself.

Work with Daniel
Unlocking Insane Growth: The Ultimate Digital Marketing Strategy for Insurance Companies to Forge Unbreakable Relationships
SEO Apr 30, 2023

Unlocking Insane Growth: The Ultimate Digital Marketing Strategy for Insurance Companies to Forge Unbreakable Relationships

An in-depth look at digital marketing for insurance companies and ways you can use online tactics to build valuable and meaningful relationships.

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How Pay-per-click Advertising Makes Insurance Agencies Stand Out
Google Ads & Meta Ads Apr 28, 2023

How Pay-per-click Advertising Makes Insurance Agencies Stand Out

Pay-per-click advertising is an effective way to generate new leads for your insurance agency. Get ready for your next PPC campaign with tips and resources on our blog.

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Are These Google Penalties Harming Your SEO?
Content Marketing Apr 17, 2023

Are These Google Penalties Harming Your SEO?

Avoid SEO errors that could harm your standing with Google. Here’s what to look out for in your search engine insights and analytics.

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Healing Your Online Reputation from Damage Done by an Angry Former Employee
Reputation Management Apr 15, 2023

Healing Your Online Reputation from Damage Done by an Angry Former Employee

Don’t let an angry former employee damage your online reputation. Here are 6 reputation management tips for dealing with former employee comments.

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Experts Say You Must Do This After Launching a New Website
Website Apr 7, 2023

Experts Say You Must Do This After Launching a New Website

Customers won’t automatically start flocking to your website just because you launched a new, expensive design. See what you need to do next.

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Juneau Web Design: Attracting Locals and Tourists in a Town with a Small Population
Web Design Apr 6, 2023

Juneau Web Design: Attracting Locals and Tourists in a Town with a Small Population

Learn how Juneau web design can help you attract tourists and earn their business. Your website should include these 8 features.

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Using AI-generated Content? Google Says It’s Time to Stop
Content Marketing Apr 3, 2023

Using AI-generated Content? Google Says It’s Time to Stop

Before you sign up for that service that promises to write your content in seconds for half the cost of hiring a copywriter, read Google’s stance on the topic.

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Shoestring Marketing Budget Allocations With Outstanding ROI
SEO Apr 1, 2023

Shoestring Marketing Budget Allocations With Outstanding ROI

Working with a small marketing budget? Here’s where you should allocate your funds to see the greatest ROI to grow your business.

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20 Best Digital Marketing Tools to Help Your Business Grow
Marketing Strategy Mar 3, 2023

20 Best Digital Marketing Tools to Help Your Business Grow

Find the 20 best digital marketing tools that will guide your team to success. These tools help you improving your ROI and saving time.

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When to Hire In-house Marketing Staff vs. an Agency
Marketing Strategy Feb 15, 2023

When to Hire In-house Marketing Staff vs. an Agency

In-house marketing staff has its benefits. But so does hiring an agency. Here’s how to know which is right for your growing business.

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What Is Internal Linking and How Can It Help My SEO?
SEO Feb 3, 2023

What Is Internal Linking and How Can It Help My SEO?

Internal linking can boost your SEO efforts by showing search engines how your content relates to each other. Here are some tips and best practices.

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2023 Trends in Social Media Marketing for Architects
Content Marketing Jan 11, 2023

2023 Trends in Social Media Marketing for Architects

Looking to gain greater awareness for your services? Social media marketing for architects is a great way to show your work.

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