Daniel Todercan, founder of New Light Digital
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Daniel Todercan

Daniel Todercan is the founder of New Light Digital. He has worked in digital marketing and consulting since 2010: independently at first, then leading marketing at a US agency, then as an IFC (World Bank Group) consultant on government digital projects between 2020 and 2022. US-trained (M.A. in International Affairs, The New School, New York), Moldova-based, and working in English natively, he is hands-on with every engagement, from kickoff to strategy to the work itself.

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Look for These 20 Success Markers for a New Website Launch
Web Development Sep 5, 2022

Look for These 20 Success Markers for a New Website Launch

Do you know what makes a new website launch successful? Read up on these 20 markers to ensure your website is optimized for visitors.

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What Is a WordPress Security Consultant and What Do They Do?
Web Development Aug 30, 2022

What Is a WordPress Security Consultant and What Do They Do?

WordPress security is an important aspect of using the popular CMS. Here’s what you need to know to avoid hacks and malicious activity.

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I Only Sell B2B, So Why Should I Invest in Organic Social Media?
Social Media Management Aug 16, 2022

I Only Sell B2B, So Why Should I Invest in Organic Social Media?

Wondering if organic social media is worth the time and expense when you only sell B2B? Here’s why you still need social media and the benefits it offers.

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What Is Conversion Rate Optimization, and How Can It Help My Business?
Conversion Rate Optimization Aug 22, 2022

What Is Conversion Rate Optimization, and How Can It Help My Business?

Conversion rate optimization requires understanding your customers’ needs and barriers that might prevent a sale. Here’s how CRO benefits your business.

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Reasons to Invest in Your Website During the Coronavirus Pandemic
Google Ads & Meta Ads May 12, 2020

Reasons to Invest in Your Website During the Coronavirus Pandemic

Now is the time to improve your website functionality to retain current customers and win new business during the coronavirus pandemic. Learn website development strategies.

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Website Design Can Make or Break the Sale
Google Ads & Meta Ads May 25, 2020

Website Design Can Make or Break the Sale

Website sales are a crucial aspect of many business strategies and website design plays an important role. Learn how poor design could lead to poor e-commerce sales.

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Using WordPress Plugins in Your Website Development
Reputation Management Jun 17, 2020

Using WordPress Plugins in Your Website Development

Get a website that does everything you need it to with simple management thanks to WordPress Plugins. A skilled website developer can customize Plugins to meet your website design needs.

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Social Media Management Tips During a Pandemic
Social Media Management Jun 24, 2020

Social Media Management Tips During a Pandemic

Social media management tactics and strategies must adjust during the coronavirus pandemic. Learn how to avoid PR disasters in your social media content.

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People Are Talking, Start Listening with Reputation Management
Reputation Management Jul 8, 2020

People Are Talking, Start Listening with Reputation Management

Reputation management is a tool for casting your business in a positive light online. You’ll never avoid all negative comments, but you can adjust the message to showcase your business to others.

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SEO Tools Your Business Can’t Live Without
Content Marketing Sep 16, 2020

SEO Tools Your Business Can’t Live Without

Learn the top tools that your business needs to succeed in SEO. Tools can offer insights and data to help inform your decision-making.

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Do You Need Both PPC and SEO?
Content Marketing Sep 23, 2020

Do You Need Both PPC and SEO?

PPC and SEO each have advantages and disadvantages. Learn how to use these tactics in your marketing plan and how they can augment one another.

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Social Media Marketing for Architects
Social Media Management Oct 7, 2020

Social Media Marketing for Architects

Looking to gain greater awareness for your services? Social media marketing for architects is a great way to showcase your work and bring in new business. Get tips for social media success.

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